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The Anniversary

PLAYGRND SERIES / SOUNDCLOUD / COCO RUM

Experiential & Content Production

Our team thrives on bringing brand experiences to life through creative partnerships and seamless execution. From concept to content, we focus on building moments that feel authentic, memorable, and rooted in culture.

The Anniversary by PLAYGRND was a 2,000-person DJ event held at HISTORY in Toronto. Pier Five Studios supported with partner sourcing, integrating SoundCloud and Coco Rum to elevate the experience. SoundCloud activated with a custom music experience and branded fans, while Coco Rum offered drink sampling. We managed all partner activations, coordinated event signage production, and captured photo and video content to showcase the night’s energy.

Signage, Product Sampling, Giveaways
500k+ Content Impressions

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